FACTS & Kayzr push Belgian eSports to new level
The Ghentish gaming company Kayzr and the Belgian Comic Con FACTS are organizing a never before seen Belgian eSports event, a contest for gamers. During the October edition of FACTS, game fans will be able to enjoy an eSports arena of 1.200 m² and get a chance to win the biggest Belgian prize pool ever given by a Belgian organisation for local players.
In this ‘Kayzr League’, teams of gamers will compete in the tactical shooter Counter-Strike and in the car soccer game Rocket League. They will have the opportunity to win a portion of the €6.400 prize pool and a ticket to a – for now – unspecified ‘mystery event’. The contestants are mainly non-professional Belgian gamers, often with the ambition to rise in ranks in this new and exciting world.
“With this event, we aim to boost the breakthrough of eSports (i.e. competitive gaming) in Belgium”, says Davy De Groote, eSports marketer of Kayzr. “Today, competitive gaming is a huge sport that attracts 385 million viewers worldwide, of which about half are regular viewers. Analysts claim that the portion of regular viewers will have grown by 50% by 2020. Furthermore, the prize pools of eSports contests abroad are usually high enough to make the winners instant millionaires. If Belgium doesn’t want to lag behind, it will have to jump on the bandwagon as soon as possible.”
The players first have to go through the qualifying rounds on the eSports platform of Kayzr. In the last phase, six teams will compete in two seasons of four weeks each. Every season has its own finals, of which the first one will be held at the October edition of FACTS, in Flanders Expo Ghent.
The fact that FACTS, the biannual fantasy and sci-fi event, is cooperating in this adventure, makes both parties excited. “FACTS is putting great effort into further integrating video games in all its aspects”, says Anthony Audenaerd, FACTS marketing manager and spokesperson. “We welcome 75.000 visitors a year to our convention and nearly all of those fans are in love with the gaming culture, so it’s going to be a great party. FACTS will have a full Gaming Hall with the newest video game releases, the biggest gaming companies and new and nostalgic gaming experiences, but a full-fledged eSports event will be the cherry on an already delicious cake.”
Notes for editors:
Kayzr is the biggest eSports platform in the Benelux, with over 22.000 registered users. On Kayzr, numerous online tournaments of the most popular and largest eSports are being hosted every day. Every player earns ‘Kayzr Coins’, a local currency which they can spend in the Kayzr webshop, linked to Kayzr partners. Since eSports and gaming are no longer just simple pastime, but evolving to full-grown spectator sports, Kayzr now also focuses on offline events. The Kayzr League finals at FACTS Comic Con are a prime example. Website: https://www.kayzr.com/kayzr-league
Kayzr is part of incubator The Birdhouse, where young and innovative entrepreneurship receives support.
FACTS is the largest pop culture festival in the Benelux, the home of all things Fantasy, Animation, Comics, Toys, Sci-Fi, Games and Cosplay. This event is held biannually (April & October) in Flanders Expo, Ghent. Annually, it attracts 75.000 fans. For more info: http://facts.be/
Counter-Strike Global Offensive is a strategic first-person shooter. Two teams (counter-terrorists and terrorists) take each other on in a strategic and cooperative battle to reach the set goals of the match.
Rocket League is the newest hype in the eSports world. Developer Psyonix itself describes the game as a ‘soccer game with rocket powered cars’.